Marketing

We help clients make sure that their clients see them at their best; developing and refining all aspects of digital marketing efforts.

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The development and widespread adoption of high-speed internet has fundamentally changed the way businesses reach prospective customers. Multi-channel efforts managed in-house, by external agencies or a combination of the two are now commonplace, with highly-fragmented approaches making the task of identifying successes, failures and areas for improvement highly problematic.

ROCK’s consultants will develop an overarching understanding of a client’s practices, their objectives and budgets before developing strategies that improve performance and facilitate expeditious reporting. This could, potentially, include the development of dashboards that deliver key metrics in real-time, automated statements concerning spend, the development of new approaches that utilise micro or macro changes to current practices and platforms or the exploitation of alternative online platforms.

Any strategy compiled by ROCK will have been informed by an extensive and in-depth audit and discovery process. All measures will be designed to work with existing infrastructure and be truly adaptable to ensure their long-term suitability and capacity to deliver tangible results.

 

What We Do

  • Competitor and key client market research services
  • New product experience and go-to market strategy design
  • ROI analysis and improvement strategy development
  • Omnichannel marketing development
  • App development, LOB integration and automation
  • Sales and channel development solutions

Insights

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Digital Transformation

Accessible AI: automation, machine learning and SMEs

03/01/2020

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Marketing

Digital transformation: granular audience targeting and enhanced routes to market

17/12/2019

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Performance Improvement

IT onboarding at ROCK

19/11/2019

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Digital Transformation

Hotels of the future: how IoT can transform the hospitality industry

06/01/2020

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